If you collect personal information about your clients, customers or staff, having an ethical policy on data protection will be essential not only for complying with the law but also maintaining trust and confidence. The consequences of not doing so often lead to a damaged reputation. As this is a complex area of the law, it certainly helps to be guided by experts.
As a modern business, it is likely that you’ll have a website that can collect personal information from a client simply by the client submitting an enquiry form. If this is the case, you will need to have a clear policy that details the type of personal information you collect, how you use it and how it’s protected. It is a mandatory requirement for all businesses in the UK and Europe to ensure that you are keeping individuals informed about your use of their data.
Thanks to a recent change in the law, websites that use small text files known as ‘cookies’ to track a website visitor’s activities must also have a clear policy on how these cookies are used. Surprisingly, we find a lot of businesses don’t even realise that their website is using a vast number of tracking cookies to monitor their visitor’s behaviour. If you can identify how many hits your website is receiving, the average time a visitor spends on your website and how they actually found your website, then it is very likely that you are using cookies to retrieve this information.
You might be thinking…
We’ll keep your website privacy & cookie policy, clear and simple.
Our approach to helping you with your website privacy & cookie policy.
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